i need an advice

hello to everyone. I have a brand new site and i was wondering how can i promote it in Google or yahoo (how can i gain PR)? Also i wanted to ask about a tip i received yesterday from another webmaster. He mentioned something about a new type of link building software called rank1.info. He claims it will bring me hundreds of quality backlinks to any page I pominate. Has anyone heard of it, is it good, and will it help me in some way? I'm new to these things and i hope I'll get your advice.

Thanks in advance

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